Written by Guest Author | October 4, 2016
As any good management team knows, employee engagement is essential. By ensuring that your workforce is well-aligned to your organisation’s goals, values and objectives, you will be able to ensure greater motivation and productivity from your employees, while reducing absenteeism and employee turnover.
However, it takes time to build a high level of employee engagement, so we would advise you to account it into your recruitment cycle to save on resources and better ensure that you find the right candidate every time.
Here are just four of our favourite tips for making engagement a key priority in your recruitment process.
Speak to potential candidates using social media
Social media is undoubtedly now one of the most powerful tools to use in recruitment, so relying on LinkedIn, Twitter, Facebook and Instagram to spread the word about your job opportunities makes sense. Such practice is not only cost-effective, but also allows you to add a human touch to your recruitment and inspire candidates to find out more about your organisation.
Showing that you respect your candidates’ time can inspire motivated yet time-poor professionals, so streamlining your recruitment process can be great for maximising levels of engagement. Rely on a good applicant tracking system, send regular email updates and integrate a clear time-based recruitment strategy to increase candidate engagement while reducing the amount of time it takes to get from application to interview.
Be an effective interviewer
An interview is often the first time you will meet a candidate face-to-face and gives you a chance to assess whether they’re right for your role. Just as importantly, however, is giving your candidates a chance to assess whether you are the right employer for them – so you would always urge you to be an effective interviewer, not only asking questions but also encouraging questions from candidates.
Don’t overload new recruits
When your new employee turns up to the office for their first day, don’t overload them with information or paperwork. Instead, use their first day to make your worker feel welcome, introduce them to their duties and give them time to find their feet.
Employee engagement is a long-term goal for your organisation, and the process of achieving such engagement begins as soon as the recruitment process does. Building clear engagement strategies into your recruitment process demonstrates your passion and values to potential employees while maximising the likelihood that they will be genuinely engaged with your business at an early stage.