The secret behind recruiting top sales people
Here, we share a number of tips on how to find and engage with the right person for your business.
What they’re looking for
Experience has shown us that sales people look for a number of things from a prospective employer.
The basic salary, benefits and of course, potential earnings are at the top of their list. But it’s also what you, as an organisation can provide them to further their career that will really make your opportunity shine.
If you offer comprehensive training, a fantastic work environment or the potential to develop into new areas – make sure to communicate this. If you’re seeking a seasoned business development professional or an entry-level telesales person – make sure the candidate knows. Don’t make it hard work for them.
Where to find them online
Typically, using just one resource won’t always provide you with a breadth of candidates to choose from – especially if you’re seeking someone with a specific industry background.
Multi-sector job boards and sites catering specifically to the sales profession are your most obvious port of call. The CV databases can also prove to be a lucrative source of passive sales candidates waiting for an exceptional vacancy that will make them re-consider their current position.
Social networking sites, such as LinkedIn and Twitter, are also fast-becoming part of a candidate’s job hunting strategy, and should be part of your recruitment efforts.
Following up applications
New job seekers enter the online market every day, and the nature of online recruitment can result in an increased volume of applications. This is why we recommend following up prospective applications as soon as you receive them. Leave it for weeks, and you’ll run the risk of losing out on a top candidate who’s in negotiations with your competitor.