Written by Guest Author | November 7, 2014
With all of the important statistics suggesting that mobile is only becoming an even more dominant part of the online landscape, it’s impossible for UK employers to ignore mobile recruitment.
How can you open up your hiring process to the ever-rising number of candidates who search for jobs with their smartphone, tablet or other portable tech, ensuring that you really do snap up the very best talent?
Invest in mobile optimisation
You’d be amazed how few companies have a careers site that has actually been optimised for mobile. It’s simpler than you think to modify your site so that it views brilliantly on a mobile site and is easy to browse, a simple step will set you apart from a huge chunk of your competition.
Invest in the fully mobile-optimised version of Webrecruit’s own WR-Fusion recruitment software, for example, and you’ll have a site that is so easy for candidates to interact with on mobile. They’ll be able to search, save and apply for your latest opportunities ‘on the go’.
Simply by having your main careers site detect the use of mobile and redirect the user to a site specifically built for their device, you’ll give them a better quality candidate experience. That’s central to making them actually want to work for you.
Embrace other HR technology
Maximise the convenience both as a recruiter and for your candidates, by making the most of other HR technology. Social media, for example, is very much part of the furniture of online recruitment these days, and is especially thriving on mobile.
This presents a great opportunity to encourage the social sharing of your latest vacancies, with your social media followers even perhaps referring their friends for roles. Again, Webrecruit’s recruitment software comes in useful here, with modules that enable you to add only the social networking platforms that you actually use.
Video interviewing could be another part of your mobile recruitment strategy. You could have your applicants record one-way video interviews, for instance, where they respond to your interview questions on video. This means that even the busiest of candidates can make the time for an interview.
If your organisation doesn’t adapt to the new age of mobile recruitment, you’re allowing some dream candidates to be snapped up by others. With the help of Webrecruit’s own recruitment software and other measures, you can finally embrace mobile-optimised hiring.