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5 ways to attract great IT candidates

Written by Kimberley Startup | April 2, 2012 | 0 Comments

IT recruitment webrecruitDid you know, according to research, last year’s IT job postings and salary growth were the fastest in three years?  It would seem the competition to attract the top talent is fierce, and is only growing more ferocious by the day.

Rising salaries show that IT roles are becoming more valued by industries and recognised for the vital part they have to play in shaping and defining businesses.


In-house roles are becoming more common than outsourced IT services, and as such, the value of the function is set to increase. Attracting great IT candidates can be difficult, especially with rising salary expectations, so how can you ensure you’re doing all that you can to attract the best talent? Are there other ways you can compete when money is not your answer?

Here are webrecruit’s top tips on how to increase your chances of attracting great IT candidates:

Are you paying enough? Research has shown that to attract quality, you need to ensure you are offering a competitive wage – do not be tempted to scrimp. If you want to know how much you should be paying, use a salary checker.

But what about when money is not an answer? Earlier this year we found that in some instances IT staff now consider career prospects to be as important, if not more important than their salaries.

Think about the advantages of working for your company. Why should the candidate choose you over any of your competitors? Do you work with any well known brands? Is there a direct career progression path? What about training and the chance to work with the latest technologies?

Do you offer benefits? Benefits to the work/life balance, personal well-being or future planning such as pensions or equity, are now just as important as salaries.

Think about the skills you need when online recruitment advertising. Asking for the skills you require within your job advert or spec will increase the visibility of your role on the job boards. Instead of asking for a ‘developer’, add in the specific skill which is required to do the role such as Java or PHP to increase your vacancy’s visibility.

Future recruitment trends.  Increasingly, candidates are using mobiles to search for jobs, so make sure you take advantage of all the resources available to you. Remember though, a screen on a smartphone or tablet is a lot smaller than a computer screen so your role should be presented in a way that is legible for the candidate to read.

Recruiting the best and the brightest of the IT bunch is as much to do with salaries as it is to do with benefits, skills, training and development.

Today’s IT candidate can be tempted in with an appealing package and retained with opportunities. Continual forward progression will aid focus and drive and, over time, as an employer you will see higher productivity from a happy and motivated workforce.

Do you have any other tips to help attract IT candidates to your business? Maybe you’re an IT professional yourself? What attracts you to a vacancy?

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